Amway NPC Fall 2015: You’re in Business for Yourself, but Never by Yourself


On day three of NPC, IBOs saw that they’re never alone in this business. At Amway World Headquarters in Ada, Michigan they learned there are over 4,000 employees in headquarters alone, serving and supporting their businesses.

At the entrance to headquarters, new Platinums were greeted with a red carpet and lines of employees cheering, applauding, and congratulating their accomplishments.

“Welcome home,” said Vice President of U.S. Sales for Amway North America, Rajneesh Chopra. “We are proud to have you here. This is a great moment in North America, and we look forward to welcoming you all back as Diamonds one day with your own Diamond greeting line.”

After snapping pictures in the atrium next to waterfalls displaying the Founders’ Fundamentals: Freedom, Family, Hope, and Reward, IBOs took tours of the state-of-the-art research and development facilities, product development labs, distribution warehouses, and employee offices. They were told the facilities are so large they have their own fire department and area code.

During the tours, IBOs learned the history of Amway, heard about brand-new product development by Amway scientists, saw the 1,000-plus product patents displayed on the walls, got to see products being made in the manufacturing plants.

At the end of day three, each IBO was recognized for his or her hard work and achievements during a high-energy recognition celebration. Every single IBO walked across the stage at DeVos Place and gave shout-outs to their groups, while other Platinums cheered them on.

New Platinum Christina Ortiz gave this advice to downline IBOs, “You need to qualify and get here to see the heart of the company, where it came from, and how it has grown from such humble beginnings. It’s absolutely incredible.”


Day 3 – Celebration


Day 3 – HQ Tour 1


Day 3 – HQ Tour 2


Day 3 – Celebration

The Amway Independent Business Owner Compensation Plan (IBO Compensation Plan) offers monthly and annual bonuses that IBOs can earn in accordance with their contract with Amway. IBOs also may qualify for the AMWAY™ Growth Incentives Program (GI Program), a collection of discretionary programs separate from the IBO Compensation Plan and that can vary from year to year. IBO eligibility for the GI Program is at Amway’s discretion. The GI Program is available only to IBOs in “good standing” and those whose conduct demonstrates high ethical and business standards aligned with the goals and objectives of Amway and its related businesses.

The average monthly Gross Income for “active” IBOs was USD $183 (in the U.S.)/CAD $206 (in Canada). Approximately 53% of IBOs in the U.S., and 49% of IBOs in Canada, were “active.” IBOs were considered “active” in months in 2013 when they attempted to make a retail sale, or presented the Amway IBO Compensation Plan, or received bonus money, or attended an Amway or IBO meeting. If someone sustained that level of activity every month for a whole year, their annualized Gross Income would be $2,196 (U.S.)/$2,472 (Canada). Of course, not every IBO chooses to be active every month. “Gross Income” means the amount received from retail sales, minus the cost of goods sold, plus monthly bonuses and cash incentives. It excludes all annual bonuses and cash incentives, and all non-cash awards, which may be significant. There may also be significant business expenses, mostly discretionary, that may be greater in relation to income in the first years of operation. For the purposes of the calculation in Canada, individuals who were IBOs for less than the entire year in 2013 were excluded.

Following are approximate percentages of IBOs in North America who achieved the illustrated levels of success in the performance year ending August 31, 2014; New Platinum Conference (0.19%)

For more details on qualifying for the GI Program and the requirements for good standing, see information on or contact Amway Sales.