Eusebio and Estela Alfaro


Founders Diamond


Dreaming Big and Staying Focused – Eusebio Alfaro smiles when he thinks back to the first time he ever showed the Amway Independent Business Owner Compensation Plan. “I was so shy that I was standing behind a board reading from my notes, and when I came back around front, the guy had left!”

Overcoming his lack of self-confidence was a major victory for Eusebio, who was determined to achieve success. It helped that Estela was behind him 100 percent. As she relates, “I said to him, ‘Are you sure you want to do this?’ When I realized he was committed, I jumped in with both feet.” They’ve been a closely aligned team ever since.

United they stand
In fact, the two say they learned early on the importance of being united. “I wasn’t sure how we were going to like working together, but it’s been really great, and I think that’s why we have succeeded,” says Estela. “It’s made us much closer as a couple, too.”

Always hard workers (he managed a restaurant for 23 years; she was a babysitter and housecleaner), they also work closely with others in their group to understand their goals and dreams. “Unless you dream big and stay focused, you won’t achieve things in life,” observes Eusebio. “We talk about short-, middle-, and long-term goals. That’s what gives you the motivation to keep going.”

“One of the biggest lessons we’ve learned is the importance of being united and working together as a team.” – Eusebio Alfaro

Wanting more
To stay motivated themselves, the two posted photos throughout their home of things they wanted in life. “After all those years of working in the restaurant, we still lived in a house with three small rooms, and we wanted more,” says Eusebio.

He believes everyone has the potential to succeed. “They need to decide for themselves what they want and they have to know it’s going to be hard work.”

Eusebio and Estela were both inspired many years ago by the Diamonds they met at Achievers. “I thought, ‘If they can do it, I can do it,’” he recalls. “It’s the same business, the same products, the same process. Why wouldn’t we be able to become Diamonds ourselves?”

They feel, too, that there has never been a better time to be in the Amway™ business. “It’s not just about being able to make extra money; there are more and more people out there who are looking for a better life,” says Eusebio. “And we just love helping people achieve it,” adds Estela.


Diamond Income Disclosure

Diamond Income Disclosure

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